


Kuala Lumpur, 16 October 2026 – Kingdom Digital has secured seven awards across the 2026 Dragons of Asia and Dragons of Malaysia, recognising its work for Applecrumby (Duchess Mercantiles Malaysia) and SUPER (Jacobs Douwe Egberts Malaysia).
The wins span integrated marketing, brand trial and sales generation, loyalty and acquisition, content creation, and creative excellence, highlighting the agency’s ability to combine creative thinking with measurable business outcomes.
At the Dragons of Malaysia, Kingdom Digital received five awards across both brands. Applecrumby won Gold for Integrated Marketing and Gold for Brand Trial or Sales Generation, alongside Silver for Loyalty & Acquisition. SUPER received Silver for Content Creation and Bronze for Creative Excellence.

At the Dragons of Asia, SUPER earned Silver for Content Creation, while Applecrumby received Bronze for Loyalty & Acquisition, bringing the total to seven wins across the two competitions.
“Winning across both Dragons of Malaysia and Dragons of Asia reflects the kind of work we strive to create at Kingdom Digital: creatively strong, purposeful and impactful,” said Ryan Ong, CEO of Kingdom Digital. “These awards recognise different dimensions of our work, from integrated campaigns and business results to content and creative execution. It’s a testament to the teams and clients who challenge us to keep raising the bar.”
For Applecrumby, the recognised campaign focused on strengthening the brand’s connection with Malaysian mothers through an integrated mix of creative, experiential and content-led touchpoints designed to drive engagement and encourage product trial.
For SUPER, the winning work demonstrated how thoughtful content and creative execution can help brands build stronger connections with their audiences, earning recognition at both the national and regional levels.
These seven awards add to Kingdom Digital’s growing list of industry accolades in 2026, reinforcing its commitment to creating work that is Made Differently: grounded in insight, shaped by creativity and designed to make an impact.
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